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What Is a Comparative Market Analysis?


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    Highlights

  • A CMA helps sellers set optimal listing prices and buyers make competitive offers by analyzing comparable recently sold homes
  • CMAs differ from appraisals as they provide estimates without requiring licensed appraisers and focus on price rather than official value
  • Key factors in a CMA include location, size, condition, and recent sales data of similar properties
  • Conducting a CMA involves evaluating the neighborhood, gathering property details, selecting comps, adjusting for differences, and calculating price per square foot
Table of Contents

What Is a Comparative Market Analysis?

Let me tell you directly: a comparative market analysis, or CMA, is a key tool in real estate that estimates a home's price by looking at recently sold similar properties in the same area, which we call comps. As someone who's delved into this, I can say it helps you as a seller set a competitive listing price without underpricing or overpricing your home. For buyers, it guides you in making informed offers that align with the market. Real estate agents or brokers usually prepare these, but you can do your own using sites like Realtor.com.

Understanding a Comparative Market Analysis

To understand a CMA, know that it compares your property to others that match in location, size, and features. You should ideally use homes sold in the last three to six months from the same subdivision for accuracy. If that's not possible in a slow or rural market, consider a formal appraisal instead. Remember, a CMA is just an estimate—agents don't need an appraiser's license for it, making it accessible for quick pricing insights.

What's in a CMA Report?

When you get a CMA report, it typically includes the property's address, details on three to five comps like descriptions, square footage, and sales prices. You'll see adjustments for differences, the adjusted price per square foot, and a suggested price range. There's no standard format, but some states require specific info—it's all about giving you a clear, data-driven price estimate.

CMA vs. Appraisal

Don't confuse a CMA with an appraisal; a CMA is an estimate you or an agent creates using comps to negotiate prices, while an appraisal is a licensed professional's assessment of the home's market value, used by lenders for loans. The core difference is that CMA sets a price—what you pay—versus appraisal determining value—what it's worth.

How to Do a Comparative Market Analysis

If you're doing a CMA yourself, start by evaluating the neighborhood—look at quality, amenities, schools, and curb appeal. Next, gather details on the property: size, age, condition, layout, and upgrades. Then, select three to five recent comps nearby, matching in footage, bedrooms, and construction type. Adjust for differences by adding or subtracting value—never change the target home's price. Finally, calculate the average price per square foot from adjusted comps and multiply by your home's footage for the estimate.

Example of a Comparative Market Analysis

Picture this: you have a 2,000-square-foot home, and comps show adjusted prices per square foot of $200, $210, and $205. Average that to $205, multiply by 2,000, and you get a $410,000 estimate. Use software or spreadsheets for this; it's straightforward but requires accurate data.

Frequently Asked Questions

  • Is a CMA as good as an appraisal? No, it's an estimate, not a definitive value like a licensed appraisal.
  • What does a CMA include? It covers similar sold properties, adjustments for differences, and a price range based on location and features.
  • What's the purpose of a CMA? It sets fair prices for sellers and helps buyers assess if a listing is reasonable.
  • What's the biggest difference between a CMA and an appraisal? CMA is an informal estimate; appraisal is official and licensed for determining market value.

The Bottom Line

In the end, choose comps that are most similar and recent with minimal adjustments. Tweak the final price based on market conditions—like raising it in a hot market or lowering in a saturated one. This keeps your pricing competitive and realistic.

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