What Is Factor Investing?
Let me explain factor investing to you directly: it's an investment strategy where you choose securities based on specific attributes that are linked to higher returns. This approach helps reduce risks that might be lurking in a portfolio of securities with similar exposures. As someone who's looked into this, I can tell you that proponents see it as a way to make smarter investment decisions.
Key Takeaways
You should know that factor investing draws on multiple factors, from macroeconomic to fundamental and statistical ones, to analyze asset prices and construct your investment strategy. Investors have pinpointed factors like growth versus value, market capitalization, credit rating, and stock price volatility, among others. And remember, smart beta is a practical way to apply factor investing in your portfolio.
Types of Factors
There are two primary types of factors you need to consider: macroeconomic and style factors. Macroeconomic factors capture broad risks that span across different asset classes, while style factors focus on explaining returns and risks within specific asset classes. For macroeconomic examples, think about the rate of inflation, GDP growth, and unemployment rate. On the style side, you'll encounter growth versus value stocks, market capitalization, and industry sectors.
Don't overlook other considerations like microeconomic factors, including a company's credit, share liquidity, stock price volatility, and any residual risk that the factor model doesn't fully capture.
Understanding Factor Investing
Factor investing is built to boost diversification, aim for returns above the market average, and handle risk effectively. You've probably heard that portfolio diversification is a classic safety move, but it falls flat if all your securities move in sync with the broader market. For instance, if you pick a mix of stocks and bonds that all drop when certain conditions hit, you're in trouble. The upside is that factor investing counters this by zeroing in on broad, persistent drivers of returns that have been recognized for a long time.
If you're comparing this to a traditional setup like 60% stocks and 40% bonds, factor investing might feel complex and hard to start with. But if you're new to it, simplify by focusing on basics like style (growth vs. value), size (large cap vs. small cap), and risk (beta). These details are easy to find for most securities on standard stock research sites.
Foundations of Factor Investing
Let's break down the core factors starting with value: this targets excess returns from stocks priced low relative to their fundamental value, tracked through metrics like price-to-book, price-to-earnings, dividends, and free cash flow.
Next is size: historically, portfolios heavy in small-cap stocks have shown higher returns than those with only large-cap ones, and you can gauge this by a stock's market capitalization.
Momentum comes into play when stocks that have done well recently continue to perform strongly; this strategy looks at relative returns over three months to a year.
Quality focuses on companies with low debt, stable earnings, and steady asset growth, identified via metrics like return on equity, debt-to-equity, and earnings variability.
Finally, volatility: research indicates that low-volatility stocks offer better risk-adjusted returns than high-volatility ones, often measured by standard deviation over one to three years to capture beta.
Example: The Fama-French 3-Factor Model
A key example you should know is the Fama-French three-factor model, which builds on the capital asset pricing model (CAPM). Created by economists Eugene Fama and Kenneth French, it uses three factors: the size of firms, book-to-market values, and excess return on the market.
In its terms, these are SMB (small minus big) for small market cap companies that yield higher returns, HML (high minus low) for value stocks with high book-to-market ratios that outperform the market, and the portfolio's return minus the risk-free rate.
The Bottom Line
In essence, factor investing seeks to deliver above-market returns by improving diversification and managing risk. If you're just starting, keep it straightforward by emphasizing factors like growth vs. value, market capitalization, and risk through beta.
Other articles for you

A declaration of trust is a legal document or statement that appoints a trustee to manage assets for beneficiaries, with variations in meaning between the U.S

The term yuppie refers to young, affluent urban professionals, originating in the 1980s as a derogatory label that has evolved over time.

The efficiency ratio evaluates how effectively a company or bank uses its assets and liabilities to generate income.

The economic trilemma explains that countries can only achieve one of three mutually exclusive options in international monetary policy: fixed exchange rates, free capital flow, or autonomous monetary policy.

The P/E 10 ratio is a long-term stock valuation metric using averaged, inflation-adjusted earnings over 10 years to assess market overvaluation.

A war economy reorganizes a country's production and resources to prioritize defense during conflict while balancing domestic needs.

A depository is a facility or institution that safely holds and manages deposits of money or securities, providing security, liquidity, and trading assistance.

A revolver is a borrower who maintains a balance on a revolving credit line, making minimum payments while accessing funds as needed.

An underwriter syndicate is a temporary group of financial firms that collaborate to sell large new security issues to investors while sharing risks.

Unallocated loss adjustment expenses (ULAE) are general insurance costs not tied to specific claims, requiring reserves and distinct from allocated expenses.