Mobileye Sets Robotaxi Course for 2027 US Launch

Announcement Details

Mobileye has stated its intention to roll out a robotaxi operation in a US city that remains unnamed for now, with service targeted for 2027. The effort will rely entirely on internal resources, including the Moovit platform for handling customer bookings, driver coordination, and related operations. Initial deployment is described as modest, beginning with approximately 100 robotaxis early in the year prior to the full launch.

The company, originally acquired by Intel in 2017 and later returning to public markets in 2022, positions this move as the logical extension of long-term work on autonomous systems. Rather than partnering externally for the service layer, Mobileye intends to control both the vehicle technology and the operational platform from end to end.

Leadership Perspective

Founder and CEO Prof. Amnon Shashua framed the decision as the next phase after years spent developing core autonomous driving components. The approach combines those existing technologies with direct ownership of operations, aiming for a model that can scale both financially and across different geographic markets without requiring major redesigns for each new location.

Historical Context

Mobileye gained wider attention in the mid-2010s through its supply of advanced driver assistance systems to Tesla for use in Autopilot. That arrangement ended in 2016 when Mobileye chose to discontinue the relationship, citing concerns that the technology was being presented to consumers in ways that overstated its capabilities. Since the split, the company has maintained partnerships with other manufacturers on both driver assistance and higher-level autonomous projects.

The current robotaxi initiative therefore reflects an evolution from component supplier toward full-service operator. The emphasis remains on measured rollout rather than rapid nationwide coverage, consistent with the company's stated preference for controlled geographic expansion.